The Association of Integrated Marketers (AIM) is a not-for-profit organization devoted to adding value to the education of British Columbia Institute of Technology (BCIT) Marketing students through the exposure to the advertising and communications-based marketing industry. Essentially, AIM is the link between the classroom and the marketing world.

AIM is the collegiate chapter of the BC Association of Integrated Marketers (the BC Chapter of the Canadian Marketing Association).  The purpose of the BC AIM is to promote ethical and effective marketing in British Columbia, as well as providing members with the education and networking support they need to succeed in the business world.